The Cost of Long-Term Care

For $14 a Month, Nothing Else Gives You All of This: A Conversation with Medical Guardian RVP Chaston Thompson

Jun 1, 2026

An interview about why PERS (Personal Emergency Response System) belongs next to vision and dental, how real-time device data is replacing 90-day-old claims, and what it takes to move from vendor to true healthcare partner.Key Takeaways PERS should be treated as a...

Fear-Based Marketing Created a Ceiling for Senior Care. Medical Guardian CEO Geoff Gross Wants to Break Through It.

May 8, 2026

An interview about how watching a grandmother age alone led to a 600,000-member company, why the $92 billion fall crisis demands a different kind of solution, and what it means to build a healthcare disruptor the slow way. Key Takeaways Geoff Gross founded Medical...

Beyond the Emergency Button: A Conversation with Medical Guardian COO Eliza Salerno

Apr 27, 2026

An interview about predictive analytics, the myth of the technophobic senior, and why the future of aging well depends on getting ahead of problems before they start.Key Takeaways Medical Guardian is building three machine learning risk models targeting fall risk,...

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